International Justice Mission
Freedom Partners: The Heartbeat
The Client:
International Justice Mission
THE ASK:
Everyone can have a part in ending modern day slavery.
We hired to creatively and emotionally tell International Justice Mission’s recurring donors, Freedom Partners, that they have a direct hand in resue. Freedom Partners are as crucial as staff members conducting investigations and raids. Without Freedom Partners, rescue operations could not happen. Freedom Partners must understand their role in ending modern day slavery and feel the urgency and impact of their donation.